IMMOFINANZ is continuing the expansion of its STOP SHOP retail brand: the fourth retail park in Serbia opened in Lazarevac, a city south of Belgrade. This STOP SHOP is fully rented and has 10,100 sqm of rentable space as well as 220 parking spaces. With this opening, IMMOFINANZ‘s STOP SHOP portfolio has now grown to 68 locations in eight countries with approx. 466,000 sqm of rentable space.
The attractive tenant mix combines 23 national and international brands, among others N Sport, Sport Vision, LC Waikiki, CCC, DM Drogerie, Roda Supermarkt and Top Shop. Also included is LPP, the largest Polish fashion group, which has now entered the Serbian market with two of its retail brands, Reserved and Sinsay.
The STOP SHOP Lazarevac has a favourable location on the western access road to the city. It is also within walking distance of the city center and close to major traffic intersections with connections to the neighbouring cities and Belgrade. After Čačak, Niš and Valjevo, Lazarevac is the fourth STOP SHOP location in Serbia. Further retail parks in Vršac, Požarevac and Sremska Mitrovica are currently in preparation and will open in 2018.
STOP SHOPs are the IMMOFINANZ brand for retail parks. They are characterised by a standardised format and an attractive tenant mix. The locations are found primarily in catchment areas with 30,000 to 150,000 residents and generally have 8,000 to 15,000 sqm of rentable space. The convincing features of the STOP SHOPs are their uniform quality standards, easy-shopping concept for everyday needs and high recognition value.